---
title: "Episode 1: Growth Driven Design"
description: "Episode 1: Growth Driven Design"
---

[HubShots | Aussie 'Unofficial' HubSpot Podcast ](https://www.hubshots.com/episodes)

# [Episode 1: Growth Driven Design](https://www.hubshots.com/episodes/episode-1)

 Written by [HubShots](https://www.hubshots.com/episodes/author/hubshots) | 06 October 2015

## Welcome to episode 1 of HubShots

Recorded: Tuesday 06 October 2015

The [episode 1 transcript is available here](https://hubshots.com/episode-1-transcript/).

In this episode we cover:

### Shot 1: Inbound thoughts

 Still on a high?

- shout out to [Ryan](https://www.linkedin.com/in/ryanbonnici), [Niti](https://www.linkedin.com/in/nitishah),  and the Sydney HubSpot team

 Key takeaways

- Ian: the possibilities
- Craig: reminder about inbound marketing essentials: personas, lead scoring, buyer’s journey

### Shot 2: Growth Driven Design

- the rise of growth driven design: [http://www.growthdrivendesign.com/](https://www.growthdrivendesign.com/)

### Shot 3: Tip of the Week

 HubSpot Emails

- new click visualisation map in emails

### Shot 4: Resource of the week

 HubSpot’s persona generator :  [http://makemypersona.com/](http://makemypersona.com/)

### Shot 5: Opinion of the week

 Craig: the US is way ahead of AU, good motivation to lift our game...

### Shot 6: Challenge of the week

 Public holidays

- HubSpot workflows to the rescue! [http://knowledge.hubspot.com/workflows-user-guide-v2/how-to-set-up-a-workflow-in-hubspot](http://knowledge.hubspot.com/workflows-user-guide-v2/how-to-set-up-a-workflow-in-hubspot)

### Shot 7: Community recommendation of the week

 Sydney HubSpot User Group:  [http://sydney.hubspotusergroups.com/](https://sydney.hubspotusergroups.com/)

- Chris Fell and the team: [http://www.g2msolutions.com.au/chris-fell-g2m-solutions](https://www.g2msolutions.com.au/chris-fell-g2m-solutions)

### Shot 8: Sales

 HubSpot CRM:  [http://www.hubspot.com/products/crm](https://www.hubspot.com/products/crm)

- using the HubSpot CRM app
- we’ll be talking more about the 'HubSpot Sales platform’ next week, especially Sidekick for Business

[View full post](https://www.hubshots.com/episodes/episode-1)

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