Customize Lead Flow Form Fields & Block Specific Email Domains
Persona field is a good example of one that you’d want to change the label on.
Shot 3: HubSpot Gotcha of the Week
Duplicate Contact fields names eg First name, Last name, Email
Often happens when you have Collected fields enabled - the collected form fields will include fields on the form (eg from another form tool) that match HubSpot existing fields.
This can cause confusion for creating smart lists, triggering workflows, etc
Which one should I use?
Workaround: create workflows that sync the two fields (create two workflows for each field, so that it syncs both ways to keep both fields in sync)
In a workflow you can hover over the fields to see which one is which - see the bottom hover URL details:
Check this carefully for the syncing workflow.
And then once synced you can use either of the contact fields in smart lists etc from now on.
Thanks to Casper from HubSpot support for helping me with this.
Shot 4: Marketing Tip of the Week
Handy tip for cleaning up lists of URLs
Use the Remove Duplicate Function in Excel.
Shot 5: Opinion of the Week
Research suggests car buyers will be increasingly willing to forego the money-saving ‘dealership haggle’ in return for the heightened convenience of buying online, says Holden.
What we want to highlight here is that people look for convenience over dollars. More than ever consumers are looking for better and faster ways to transact. This means that salespeople have a different role to play..if at all any in the process. They are more likely to be brand ambassadors or enthusiast. This is where I think Tesla has got it right.
“Modelling suggest that 30 percent of consumers are already willing to buy a car online – particularly among younger demographics – and that this proportion will only grow.”
“The research would say, people are prepared to pay a no-haggle price [in return] for convenience,” - Holden managing director and chairman Mark Bernhard
But why you ask? Well Ian has just started using Apple CarPlay and discovered a lot of businesses he tries to navigate to have no listing to be found or have an incorrect listing. Making it hard to find them!
Tip: Check your Apple Maps listing is correct and has all the right information > https://mapsconnect.apple.com/. You will need an apple id.
Shot 7: Resource of the Week
Check out the latest HubSpot research on global content trends: